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a copywriting experience you can comfortably rely on
Professional copywriting services in Singapore and Southeast Asia
Services
Quantico produces written and visual content experiences for brands, publicity, digital marketing, and technical writing. Our service sectors are government, hospitality, healthcare, finance, charities, B2B/B2C, and technology in Singapore and Southeast Asia. Use our services
Clients
From .COMs to .GOVs we have established and expanded the reach of the world’s best and brightest brands, since 2005. View our portfolio of clients, and contact us for information on previous and current copywriting projects. View our clients
Method
Quantico’s proprietary R.E.A.D.Y. framework keeps your project on track, from initial discussions to post-delivery support. R.E.A.D.Y. measures KPIs and identifies unforeseen obstacles to constantly optimise the copywriting pipeline. Explore our method
Team
Our team made us a leader in the field; today, it’s keeping us ahead of it. We are a team of professional copywriters, editors, and researchers based in Singapore. Since 2005, we have been building bonds between brands and buyers in Singapore and Southeast Asia. Meet the team
Services
delivering exceptional results
Business copywriting services
How business copywriting works:
Business copywriting works best when your project performs in service-ethos markets, where features are overlaid with strong appeals to rationale and credibility.
When to use business copywriting:
An events provider will want to weave staff reliability, equipment quality, and experiential formality into its seminar and conference facilities. Copywriting priority is given to zero-cost high-value benefits that reside above basic brick-and-mortar features.
Business copywriting services:
Annual reports Brand manuals Tenders
Cultural copywriting services
How cultural copywriting works:
Cultural copywriting works best when your project performs in experiential markets, where prices are decided by perceptions rather than market forces.
When to use cultural copywriting:
An automobile maker might want to promote maximum comfort, low fuel consumption, and cleaner emissions. Buyers across varying income brackets will prioritise each benefit differently. Cultural copywriting addresses each of these concerns through a series of nano campaigns that target each bracket.
Cultural copywriting services:
Brochures & posters Ghostwriting Social media
Statement copywriting services
How statement copywriting works:
Statement copywriting works best when your project has something to prove in a marketplace cornered by monopolistic claims over qualities like self-expression, climate awareness, or family well-being.
When to use statement copywriting:
A big high-street fashion retailer might create a loyalty club where membership only targets select groups with tightly-defined profiles. Statement copywriting appeals to the exclusive tribal aspects of consumer loyalty, and not conforming to any existing social norms.
Statement copywriting services:
Exhibitions & events SEO & websites Taglines & naming
Technical writing services
How technical writing works:
Technical writing works best when your project needs to inform and educate, then to sell, since target audiences are typically experts in the field and value expression over impression.
When to use technical writing:
A logistics company will want to differentiate itself by integrating knowledge of customs and trade law into its delivery services, to build more trust with its consumers. Technical writing prioritises facts over flashiness.
Technical writing services:
Editing Media releases White papers
Method
hello accountability, meet efficiency
Every copywriting project is unique, as are the challenges and victories that will inevitably accompany each phase. A process framework puts your needs (expressed and unexpressed) in perspective by providing a roadmap towards ultimate success. Quantico’s proprietary R.E.A.D.Y. framework keeps the project on track, from discussions to delivery.
R.E.A.D.Y. considers each phase individually, and also works across the entire project. Throughout the project, R.E.A.D.Y. constantly measures all KPIs and identifies any unforeseen obstacles. We share this data with you at the post-delivery phase to further streamline and optimise future writing projects.
R.E.A.D.Y.
Requirements
• set timelines
• identify audiences
• establish budget
• set KPIs
Evaluation
• conduct research
• confirm strategy
• prepare drafts
• check KPIs
Actions
• gather feedback
• apply strategy
• prepare revisions
• check KPIs
Delivery
• finalise proofs
• submit copy
• co-ordinate launch
• check KPIs
Yield
• measure results
• share findings
• close project
• assess KPIs
24 May 2020 – 21 June 2020
Clair Lee and Andrea Other
Requirements
Tasks: all completed
Evaluation
Tasks: all completed
Actions
Tasks: you have tasks
Delivery
Tasks: none as yet
Yield
Tasks: none as yet
Actions
due on 2 June 2020
Tasks remaining: 1
prepare revisions
Mark as complete
Team
made in Singapore, making it everywhere
Leaders
From founders of Expedia and the Singapore Silent Heroes Awards, to PhDs, world record holders and panelists on the Singapore Writers Festival, our team comprises notable academics, researchers, and business leaders who are near or at the top of their fields.
Learners
We are part of the Centre for Communication & Information Literacy, based in Singapore. We conduct courses and research on copywriting, content marketing, and branded stories. The work feeds our content capabilities and increases value for our clients.
Stories
Every member at Quantico is carefully handpicked for their ability to make real, rigorous, and reliable differences to the work we do and clients we serve. Learn about who we are and what we do [+].
Careers
Since 2005, we have meticulously assembled the strongest possible combination of talents and personalities to create world-class results for the world’s best minds. Discover a copywriting career with us [+].